Strategy is the roadmap of a country, organization, and even an individual.

Strategy involves identification of alternatives as to the future and realization of them. It requires to dream how to build the ‘future’ and set goals and objectives as to how to position oneself in that ‘future’. Developing options and making choices; in itself requires giving up on something. It helps you determine how to realize your choices and observe how close you are to your objectives.


Novida Founder and CEO Işık D. Aydın’s article has been published on Işık Aydın Blog